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How do I increase email open rates

The sender name and subject line of your emails are the most important factors in getting them opened and read. Believe it or not, but this can make a huge difference. Research from pinpointed marketing found that by using a specific personal name, rather than a general email address or company name, you can increase open rates by asContinue reading “How do I increase email open rates”

How to Perform Cold Email Outreach

Business is all about relationships: relationships with your customers, employees, manufacturers, distributors, influences, and even your competition. You cultivate and develop those relationships through a wide variety of channels, such as social media, live events, paid advertising, and both cold and warm email. But you not only have to maintain those existing connections, you alsoContinue reading “How to Perform Cold Email Outreach”

Framework for high converting outreach emails

Pre-outreach This is the most time-consuming step, but it’s by far, the most fruitful. Before you even think about sending an email, you need to get on the blogger’s radar. At a basic level, this could include: Commenting on their blog Sharing their content on social media and tagging them Replying to their social mediaContinue reading “Framework for high converting outreach emails”

How to cold email a VIP (Elite people)

I kept emailing Seth God in. I would write this beautiful email – and he would write me back one line. At the time, I thought that was pretty rude. Now that I get over 1,000 emails daily, I understand the time demands Seth has. And I’m humbled he even sent me a response. Today,Continue reading “How to cold email a VIP (Elite people)”

Personalize your cold outreach emails

1. Find an uncommon commonality The quickest way to win someone over is to show how much you have in common. That’s because we tend to trust those who are similar to us. This psychological principle works even better when you emphasize something unusual you have in common with another person. Give and Take author Adam Grant does a greatContinue reading “Personalize your cold outreach emails”

The Journey Begins

Thanks for joining me! Good company in a journey makes the way seem shorter. — Izaak Walton